Car Wraps vs Respraying.

In recent years, car wrapping techniques have advanced significantly, and there are now highly skilled artists (like us!) who are experts in this field. When deciding between car wrapping and a respray, the choice ultimately comes down to your desired outcome, but there are many benefits to choosing car wrapping that make it the preferred option over a simple respray.

One of the main advantages of a skilfully applied car wrap is that it looks virtually identical to a standard paint job – only a trained expert could tell the difference upon close inspection. In addition, car wrapping is more durable and offers greater flexibility in terms of design choices. Here are some compelling reasons why car wrapping is a superior option to a respray:

1. Car Wraps are Removable and Reversible.

Car wrapping offers a greater degree of flexibility than a respray. Wraps can be added and removed without damaging the underlying surface of the vehicle. This is particularly useful if you have an advertising slogan or marketing message on your vehicle that you may wish to change or update without damaging the vehicle’s paintwork.

2. Wraps can be Applied in a Variety of Textures and Finishes.

Unlike a paint respray, car wrapping allows you to experiment with a range of textures and finishes. Technological advancements in this field mean that you can now transform your vehicle to your exact specifications.

3. Car Wraps are More Affordable.

Car wraps are now cheaper than a full-body respray, particularly if you want to include intricate designs. Moreover, with a wrap, you can easily change the design or remove it altogether, unlike a respray which is a permanent change.

4. Car Wrapping is a Quick Process.

Compared to a respray, car wrapping can be completed quickly. Even for more complex jobs, your vehicle should be ready within a few days. This is particularly important if you have a commercial fleet that needs to be wrapped quickly to match your branding.

5. Car Wraps Protect your Paintwork.

Vehicle wrapping provides an additional layer of protection to your vehicle’s paintwork, helping to prevent scratches and chips. This can help you maintain the vehicle’s value should you choose to sell it in the future.

6. Car Wraps are Long-Lasting.

Car wraps are made to last and are very durable. You won’t have to worry about peeling off and updating the wrap due to wear and tear. However, it’s important to choose a reputable company that specialises in car wrapping to ensure that the end product is of high quality. We specialise in vehicle wrapping at It’s A Wrap Branding and offer a bespoke service tailored to your individual needs. We have fully trained creative teams on board who bring a great deal of expertise and artistry to each job.

Whether you want to add graphics and advertising to your fleet or create a one-off design for your car, talk to us at It’s A Wrap Branding on best practices for personal and commercial vehicle wraps and fleet branding on 01903 505224 or email on

Our team will be happy to help and advice on any of the above related subjects and guide you efficiently into making well informed choices going forward.


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Spencer T Adams

Managing Director at It's a Wrap Branding Ltd.

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